Apple Watch 7 vs. Fitbit Sense: Which smartwatch is right for you?

Apple Watch is the biggest name in wearables for a reason, and the latest Apple Watch 7 doesn't disappoint, but it's not the right solution for everyone, and the Fitbit Sense is one of the most compelling challengers we've seen in years.

Apple Watch 7 got a couple of notable design improvements, but it remained pretty complacent with its features. Fitbit Sense might be able to capitalize on this as it offers a similarly robust collection of health and fitness tracking sensors and comes in at a more affordable price point.